Bus 4×4.

We’re always moving forward.

Where it all started

Bus 4×4 Group was founded in Brisbane, Australia in 2011 to meet the growing demand for 4×4 people-moving vehicles. What began as building and hiring vehicles for industry in remote regions soon evolved into a specialised focus: converting Toyota Coaster and Toyota HiAce models. By 2014, we had refined our conversion kits and expanded into the sale of complete vehicles direct to customers.

Expanding horizons

From 2016, Bus 4×4 extended its offering with 4×4 products and accessories, while exploring overseas manufacturing opportunities to diversify its range. By 2018, we had established distributor partnerships across Australia and began laying the foundations for international expansion, including the Middle East.

A foundation for global growth

The global reset in 2020 prompted Bus 4×4 to sharpen its strategy and position itself for long-term international growth. We streamlined our product lines under distinct brands – Go Kit, Hire, Kitshop, and Global – and invested in systems, supply chain capacity, and leadership to support scale.

Dubai: our next growth hub

As Bus 4×4 expands internationally, Dubai has become a central focus of our growth strategy. With its position as a global gateway and innovation hub, Dubai provides the perfect base for connecting our proven Australian engineering with the demands of Middle Eastern markets and beyond.

Through our distributor network, we are building strong partnerships across the UAE, bringing world-class 4×4 conversion technology, tailored solutions for regional needs, and a commitment to reliability and customer satisfaction.

Moving Forward

Today, Bus 4×4 Group is proud to act as the parent company for our growing network of distributors, with Dubai leading the way as our international hub. Our vision is to continue delivering innovative 4×4 solutions worldwide, supporting our partners, driving regional growth, and strengthening our reputation as the global leader in people-moving 4×4 vehicles.

Our Timeline

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Bus 4X4

2012

  • Founded with the objective to meet the growing demand in Australia for 4×4 people moving vehicles,  building and hiring vehicles out to major industry bodies in remote areas.

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Bus 4X4

2014

  • The business had to establish what the most reliable & practical vehicle platform was.
  • During this discovery process it was identified as being the Toyota Coaster & HiAce range were best suited to this application.
  • We then continued to refine these 4×4 conversion kits and introduced the sale of complete vehicles to the end user.
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Bus 4X4

2016

  • Diversified our product range to include a broader customer base and also expanding our 4×4 product and accessory range locally.

  • Explored overseas manufacturing options to potentially offer a more diversified product range.

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Bus 4X4

2018

  • Set the foundations around building an expanded national presence through Domestic Distributors in WA and NT.

  • Identified and evaluated international partners, exploring options around developing a global presence in Africa, PNG and UAE.

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Bus 4X4

2020

  • A detailed Market Analysis and Brand Repositioning Strategy was prepared to realign the business to grow.
  • Brands for Bus 4×4 Gokit, Hire, Kitshop, and Global were created to expand the operations of the brand offering and directly market key stakeholders of those audiences.

  • Complimentary product lines were developed to meet market demand. A more focused approach to identify core product lines and increase profitability a result.

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Bus 4X4

2022

  • Strengthened relationship with key supply chain partners.
  • Significantly increased warehousing capacity to meet market demand and future growth.

  • Engaging industry experts to enhance business opportunities along with employment of highly skilled managers to effectively grow individual departments within the business.

  • We are now the leading supplier of comfortable, safe and reliable 4WD buses in Australia, and around the world.

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Bus 4X4

2024

  • Increased business pathways into global markets, increased international distributors, well on our way to achieving our mission.

  • Being the preferred supplied of comfortable, safe and reliable 4WD buses in Australia and around the world.
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Bus 4X4

2025

  • Added Bus 4×4 Auto | Spare Parts and Components Trading LLC to the stable of brands, to support growth with UAE.

Bus 4X4
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